Social Media Marketing (SMM)
Social Media is now an important way to help achieve top listings in search engines. However, there's much more that needs to be done to ensure that SMM is effective. At the center of any online marketing initiative is the keyword strategy ... targeted keyword phrases that are used across all you social media channels as well as your site. If you aren't using your keyword phrases when writing tweets, blog posts and profiles you could miss out on making more connections with your target audience.
However, most small business marketers aren't quite sure that social media is effective and worthwhile. Some think it's a fad. (That's what some said about the Internet in the 90's.) I highly recommend this video if you are on the fence or unsure how social media can help your business.
If you cannot see the video "Is Social Media a Fad" below please click here - it's worth it.
The Web Division specializes in social media marketing to improve overall marketing results. You can choose from a variety of media services, social media one-on-one coaching and hands-on group workshops. Contact us for upcoming programs and offers. Meanwhile, here's a another little video about how social media can be good for your business:
Update: This video was published January 2010. Since then, the latest numbers for LinkedIn members are in and they are impressive. Membership has jumped from 50 million worldwide in December to 60 million in February. Half of the new LinkedIn account holders are from the US.
(Source: SocialCreeper.com)
