Internet Marketing Learning Center
Winning More Traffic With SEO Keywords
Play the Keyword Game at this interactive workshop!
What if you could have a focus group help you craft a feedback from others outside of your business is one of the most valuable ways to gain insight into the right keywords for your Internet and social media marketing. During the keyword game, you'll receive feedback from other workshop attendees that will most likely result in a list of keywords you haven't considered before... potential powerhouse keyword phrases that can help you gain more visibility with the goal of increasing lead generation from your website and social sites.
- Is achieving a higher position in Google search results a top priority?
- Do you wrestle with keyword selection?
- Are you uncertain of the effectiveness of your current keywords?
What you will learn at this hands-on learning experience.
Attend the "Winning More Traffic With Keywords" for 3 power packed hours that will change your perception of keywords. Learn how to develop a winning keyword strategy for your online marketing. During this fun and interactive workshop you'll learn how to:
- choose the right keywords for your audience
- find and analyze your competitors' keywords
- use free tools to generate more keyword
- mine traffic logs for hidden gems
- understand keyword placement
You will leave this session with a better understanding of your target audience, a list of targeted keywords and instructions that you can use immediately
Who is should attend this workshop?
This workshop is designed for those who are new or have some what limited experience with keyword strategy and search engine optimization.
- Website owners/managers who want to improve search engine rankings
- Entrepreneurs and marketers preparing to launch a new site.
- Site owners who are planning a website redesign.
- Professionals who are engaging in social media but are unsure of the effectiveness of their campaigns.
What is the class size?
Workshops are limited to a minimum of 3 and maximum of 12 attendees. This small group size ensures that you will receive individualized attention during the session which is invaluable for creating a keyword strategy for your company.
Location*:
The Winning More Traffic With SEO Keywords will be held at The Enterprise Center at Salem State University in Salem MA* from 8:30 to 11:30, April 12th.
Please bring your portable computer for competitive research and best results.
*Location is subject to change; if location changes it will be in Beverly MA and will be announced 2 weeks prior to the workshop date.
It Takes More Than A Web Site
A Web site alone is not enough. You need to drive traffic to your site and gain top visibility in search engines to maintain a steady stream of visitors. Web site visitors can lead to clicks and clicks should convert to leads and sales. Internet Marketing affords you a variety of ways to build that traffic and visibility, yet learning how to do it can be a challenge.
Internet Marketing is a big term and a one hour overview just scratches the surface of options available to you. Yes, you'll be motivated and inspired to take action steps after attending an Internet Marketing program - I've seen plenty of inspired marketers at every event I've presented at. The challenge is getting started and understanding the value of each strategy an then taking the next steps that bring results.
As small business owners, we have our hands and our calendars full. There seems to be little time to do the one thing we really need to do no matter how many or how few customers we have, no matter how good or bad the economy is. You have to market your business and you have to do it within your budget.
I've developed a series of workshops to help business owners and marketers decide which tools to use and then learn how to use them. The workshops are 2 to 3 hours, focused on one site or strategy at a time, and can save you hundreds of research hours.
If you'd like to attend a real super focused hands on internet marketing or social media workshop contact me.
